Online Marketing - Designed To Get Your Website Noticed In The Crowd

In this day and age, with all the hustle and bustle of the workaday world, it isOnline Internet Marketing designed to get your website noticed important to work smarter and not harder to get the job done.

You work smart by getting us to work hard!

Social media marketing is a great way to communicate with your core customers, and attract new traffic with a positive, personal attitude. We can create a presence for you across sites including Facebook, Twitter and YouTube and other 'social' web groups.

Our Pay Per Click experts can construct a bespoke, attractive PPC campaign for your needs.  The right PPC campaign can generate incredible results for your business.

Internet marketing, also known as digital marketing, web marketing, online marketing, search marketing or e-marketing is referred to as the marketing (generally promotion) of products or services over the Internet. iMarketing is used as an abbreviated form for Internet Marketing.

Internet marketing is considered to be broad in scope because it not only refers to marketing on the Internet, but also includes marketing done via e-mail and wireless media.  Digital customer data and electronic customer relationship management (ECRM) systems are also often grouped together under internet marketing.  Internet marketing ties together the creative and technical aspects of the Internet, including design, development, advertising, and sales.  Internet marketing also refers to the placement of media along many different stages of the customer engagement cycle through search engine marketing (SEM), search engine optimization (SEO), banner ads on specific websites, email marketing, mobile advertising, and Web 2.0 strategies.

Web Marketing - Pros & Cons

Web Marketing is broadly divided in to the following three types,

  • PPC/I (Pay per click/impression): Advertisements for brands and products is done on pre-decided websites and helps in generating leads for companies.
  • SEO Search engine optimization is the process of improving the visibility of a website or a web page in search engines via the "natural" or un-paid ("organic" or "algorithmic") search results.
  • Social media marketing (SMM) - The obvious ones like Facebook, Twitter, You Tube and some less obvious ones all have a part to play in promoting your website to the general masses

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Bespoke Website Promotion

In a one-to-one approach, our marketing team targets your potential audience and predicts how they are browsing the Internet so that the marketing messages reach the user personally.

This approach is also used in search marketing, for which the advertisements are based on search engine keywords entered by the users. This approach usually works under the pay per click (PPC) method but is not restricted to this alone as you will need organic web growth to maintain your top spot in Google, Yahoo, Bing etc.

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